What I Do vs. What People Think I Do
As a professional in the field of graphic design, I often find myself at the center of a common misconception. People often ask me, “What do you do?” and I reply, “I’m a graphic designer.” The response is usually followed by a series of assumptions about my daily routine and skills. This article aims to shed light on the difference between what I actually do as a graphic designer and what people typically think I do.
What I Do
First and foremost, let’s clarify what I actually do as a graphic designer. My role involves a combination of creativity, technical skills, and project management. Here are some key aspects of my job:
1. Conceptualizing designs: I start by understanding the client’s needs and goals, and then brainstorming ideas to convey their message visually.
2. Creating layouts: Using software like Adobe Photoshop, Illustrator, and InDesign, I craft visually appealing layouts that are both functional and aesthetically pleasing.
3. Typography: I select and manipulate fonts to ensure that the text is readable and complements the overall design.
4. Color theory: I apply color theory to create harmonious and effective color palettes that evoke the desired emotions and convey the brand’s identity.
5. Collaboration: I work closely with clients, project managers, and other team members to ensure that the final design meets their expectations and aligns with the project’s objectives.
6. Iteration: I often go through multiple revisions to refine the design, ensuring that it is polished and professional.
What People Think I Do
Contrary to what many people believe, my job as a graphic designer is not limited to creating eye-catching visuals. Here are some common misconceptions:
1. Clicking buttons: People often assume that graphic design is just about using design software and clicking buttons. While software proficiency is essential, the real skill lies in the creative process and problem-solving.
2. Artistic freedom: Many think graphic designers have complete artistic freedom, but in reality, we must balance creativity with the client’s vision and brand guidelines.
3. Quick fixes: People often believe that graphic designers can solve all visual problems quickly. However, creating a successful design requires time, research, and collaboration.
4. Only for aesthetics: While aesthetics are a crucial aspect of graphic design, the field also involves strategic thinking and understanding the target audience.
5. No math involved: Some people mistakenly believe that graphic design is purely artistic and does not require any mathematical skills. However, understanding ratios, proportions, and color theory requires a certain level of numeracy.
In conclusion, the gap between what I do as a graphic designer and what people think I do is significant. While my job involves creativity and technical skills, it also requires strategic thinking, collaboration, and a deep understanding of the client’s needs. By shedding light on these misconceptions, I hope to provide a clearer picture of the graphic design profession.
